August 2026 Newsletter
Share your grapes for sale on the new MWC page, Volunteer for Eastern Market After Dark, Join us in NW MI for a Harvest Kickoff Gathering, Stock up on co-branded Taste MI merch for summer tasting room sales, Prepare for MWC’s 2026 membership renewals, Celebrate a new and innovative tasting room/community collaboration, Participate in Mott’s Pink Out ACS Benefit Tasting, Be a part of the most recent 86 Harassment/RAINN survey, and more! |
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MWC Launches Grapes for Sale Page
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| The Michigan Wine Collaborative is excited to introduce our new Grapes for Sale classifieds — a centralized resource designed to connect Michigan grape growers with wineries and other buyers looking for Michigan-grown fruit.
Growers can post available grapes with information including variety, quantity, price, growing region, location, farming practices, harvest year and contact information. Buyers can easily browse and filter current listings to find fruit that fits their production needs.
Our goal is simple: make it easier for Michigan-grown grapes to find Michigan buyers while creating another valuable connection point for our statewide wine industry.
With the 2026 harvest approaching, now is the perfect time to put this new resource to work.
- Have grapes available? Post a listing.
- Looking for fruit? Browse what’s available.
Listings will continue to be updated as new fruit becomes available. |
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Volunteer to Pour at Eastern Market After Dark
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| Michigan Wine Collaborative is excited to announce that we’ll be returning to Eastern Market for Eastern Market After Dark on Thursday, September 17, and we’re looking for volunteers to help us pour Michigan wine and introduce visitors to the incredible wines being produced across our state.
Event Details
- Event: Taste MI at Eastern Market After Dark
- Date: Thursday, September 17
- Time: 4:00–10:00 PM (Volunteers should plan to arrive around 3:30)
- Location: Shed 5, Eastern Market, Detroit
This will be a smaller, more intimate activation than our June event, featuring wines from:
- Modales Wines
- Loose Cannon Winery
- Drew Ryan Wines
- Lemon Creek Winery
- Nitz Wines
- Gypsy Blue Winery
Volunteers will assist with pouring wine samples, talking with guests about Michigan wine, helping attendees navigate the tasting experience, and supporting our participating wineries throughout the evening.
If you’re interested in volunteering, please fill out the form below…
https://forms.gle/eWU1H2oMyZDkRdQd6
We’ll follow up with additional details, volunteer assignments, and event logistics as we get closer to the event.
Thank you again for supporting Michigan wine—we hope you’ll be able to join us for another fun evening at Eastern Market! |
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Join Us at North Farm for a Harvest Kickoff Gathering
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| MWC is hosting this 2026 Harvest Kick Off and Membership Drive event at North Farm in Suttons Bay Tuesday September 8th! Share space, harvest predictions, ideas for MWC projects, learn about MWC leadership opportunities, explore North Farm, and spend some time kicking it with your industry friends before we disappear into the vineyards and cellars.
We will be offering casual BBQ and grazing fare. We are encouraging attendees to bring bottles to share along with a side paired with a wine they are bringing.
MWC members are warmly encouraged to attend and also invite potential members and/or sponsors as well as trade connections! This is a great opportunity to connect with the membership and for those who are not yet MWC members to learn about the organization, network, share, and celebrate the upcoming vintage.
We will also be inviting members of the trade to this event. Please consider having some wholesale materials available for those guests.
Member renewals occur September 15th so this is a perfect time to get excited for another year of MWC membership, projects, and events OR to join the organization and get the absolute most of out of MWC membership!!
We are looking forward to hosting gatherings more often around the state to allow our members to share space and ideas. Please reach out to EMILY if you are interested in hosting a MWC member gathering.
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Michigan Wines Headed to the American Wine Society National Conference
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| The Michigan Wine Collaborative is excited to share that a Michigan wine education seminar has been officially accepted for the American Wine Society National Conference, taking place this October in Jacksonville, Florida. This is a fantastic opportunity to introduce approximately 100 wine enthusiasts and industry professionals from across the United States and abroad to the diversity and quality of Michigan wines.
To support this tasting, we are seeking winery donations of Cabernet Franc and Riesling that showcase Michigan’s unique growing regions. We are looking for:
- Cabernet Franc from any Michigan AVA
- Dry or semi-dry Riesling from any Michigan AVA
We are requesting five bottles of each selected wine.
This seminar will provide attendees with a firsthand look at the quality, regional diversity, and distinct character of Michigan wine. If your winery is interested in having a wine considered for this national showcase, please contact us. Wines can be shipped to Ann Arbor or arrangements can be made for local pickup.
Please have your commitments in by August 29th!
Thank you for helping us continue to elevate Michigan wine on the national stage! |
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2026 Taste MI Co-Branded Merch Store is OPEN!!!
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We are excited to officially launch the new Taste Michigan Wholesale Merchandise Store — a collaborative branding initiative designed to help wineries, tasting rooms, and retail partners promote both their own brands and the growing Taste Michigan movement.
Through this program, participating businesses can order custom co-branded merchandise featuring: • Your winery or business logo on the front • Taste Michigan branding on the back • A variety of apparel and merchandise options perfect for staff, club members, gift shops, events, and loyal customers
This initiative serves multiple purposes: • Strengthening statewide recognition of Michigan wine • Creating a more unified consumer-facing identity for the industry • Offering wineries and partners professional branded merchandise with minimal setup • Supporting future marketing and promotional efforts of the Michigan Wine Collaborative and Taste Michigan programs
Every order placed through the store helps fund ongoing initiatives focused on: • Michigan wine promotion • Consumer outreach • Trade education • Marketing campaigns • Collaborative industry growth efforts
We encourage wineries and retail partners to explore the store and consider adding co-branded merchandise to your tasting room, wine club offerings, events, and staff apparel.
Visit the store here: https://www.storessimple.com/alfielogogear/groupproducts.php?prodgroup_id=28185&prodgroupbypass=true
Questions or interested in discussing custom opportunities? Please reach out — we would love to collaborate with you.
Thank you for helping grow the Taste Michigan brand and support the future of Michigan wine.
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It’s Almost Time for Membership Renewals!
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Your Membership Moves Michigan Wine Forward
September 15th marks the beginning of the Michigan Wine Collaborative’s annual membership renewal period and an opportunity to invest in another year of building a stronger, more connected Michigan wine industry.
MWC membership supports work happening throughout the year to increase the visibility, reach, and long-term success of Michigan wine. From trade education and market development to industry events, media engagement, advocacy, research, workforce initiatives, and opportunities to connect with colleagues across the state, our work is powered by the participation of our members.
Over the past year, MWC has continued to bring Michigan wine into new markets and conversations, connect producers with members of the trade and media, create opportunities for collaboration across regions, and represent the industry’s interests at the state and national level.
If you’re already an MWC member: Thank you. Your membership helps make this work possible. Watch for renewal information beginning September 15 and continue with us for another year. We also recommend accessing your Wild Apricot profile to ensure your information is up to date.
Not yet a member? This is a great time to join. MWC membership connects you to a statewide network of wineries, growers, industry professionals, educators, suppliers, and supporters working together to advance Michigan wine.
Whether you grow grapes, make wine, sell it, serve it, support the industry, or simply believe in the future of Michigan wine, there’s a place for you in the Collaborative.
Renew, join, or sponsor beginning September 15 and help us keep moving Michigan wine forward.
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Be a Part of Mott Community College’s American Cancer Society Fundraiser Tasting
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MWC is teaming up for the second year in a row with the Mott Community College Culinary Arts Institute (MCC) for its Grape Pink Out Escape Wine Tasting fundraiser, to benefit the American Cancer Society on September 25th. The Grape Pink Out Escape Wine Tasting will be a wine tasting featuring small bites with all proceeds benefiting the American Cancer Society.
Attendance is expected to be between 50-75 guests. This will be a great opportunity to represent your winery as you raise brand awareness among the Southeast portion of the state.
Those who would be interested in providing wines for the Mott event or those with questions should reach out to Emily HERE!
MWC members will be receiving follow up information to learn more about this event and how to participate in this partnership. We are looking forward to working with MCC on this impactful and exciting event. Keep an eye on your inboxes for more information.
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Small Michigan Village Reinvents Itself as a Walkable Wine Destination
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| Four wineries. Four local boutiques. One walkable lakeside village. Manitou Beach Village is launching an ambitious effort to become Michigan’s premiere wine tasting destination by combining award-winning wineries, boutique shopping, and small-town hospitality into a tourism experience inspired by California wine country.
The initiative is designed to increase tourism, encourage overnight stays, support local retailers and restaurants, and further establish the Irish Hills region as one of Michigan’s premier leisure destinations.
The three wine tasting rooms have officially opened, with two additional locations currently in the approval process. Rather than replacing existing retailers, each winery has partnered with an established boutique, creating a unique experience where visitors can shop, relax with a glass of wine, and explore the village on foot.
Chateau Fontaine Winery has partnered with Ang & Co. Boutique, while Brengman Brothers Winery has opened its tasting room at Devils Lakeview Living and Amorita’s Winery is open with inside and outdoor seating at the Manitou Beach Boathouse Art Gallery. One additional tasting room featuring Cherry Creek Cellars is expected to open in the coming weeks.
The concept was developed by local entrepreneurs David Gajda and Jose Malagon after visiting Santa Ynez, California, where boutique shopping and wine tasting combine to create a thriving tourism destination.
“We weren’t trying to build another tasting room,” said David Gajda. “We wanted to create an experience where people could spend an afternoon or an entire weekend walking from boutique to boutique, discovering Michigan wines, shopping, dining, and enjoying everything Manitou Beach has to offer. We understand this is a first of its kind in the state of Michigan”
Three of the participating wineries are from Michigan’s renowned Leelanau Peninsula wine region, while Cherry Creek Cellars represents Lenawee County’s growing wine industry.
“This is only Phase One,” said Jose Malagon. “Our vision is to continue adding wineries, outdoor entertainment, special events, and wine tours that begin and end in the village, making Manitou Beach, Michigan’s premier small-town wine destination.”
Doug and Laura Matthies, owners of Chateau Fontaine Winery, said, “When we visited Manitou Beach, we immediately saw the potential. The village has incredible energy, beautiful shops, and a welcoming atmosphere. We knew Chateau Fontaine wanted to be part of what is happening here.”
The wine tasting initiative is the latest step in the ongoing revitalization of Manitou Beach Village, where entrepreneurs, local government, tourism organizations, wineries, and business owners have worked together to attract new investment, renovate historic properties, expand shopping and dining opportunities, and create year-round experiences that draw visitors from across Michigan and beyond.
The project represents nearly two years of planning and collaboration. Gajda credited Jim and Linda Neill for introducing the wineries, Rollin Township Supervisor Michael Clark and the Rollin Township Board for their unanimous support, Patrick Farver of Lenawee Now, and Justin Gifford of Visit Lenawee for their assistance throughout the Michigan Liquor Control Commission process.
Cindy Hubbell, CEO of the Irish Hills Regional Chamber of Commerce, said, “The new wine tasting experience complements the village’s restaurants, boutiques, lodging, and year-round events, giving visitors another reason to spend an afternoon or an entire weekend discovering Manitou Beach and the Irish Hills. Manitou Beach is an easy day trip (under an hour drive) for Detroit, Toledo and Ann Arbor metro areas which represent a population over 5 million residents.”
Visitors can stroll the village, enjoy wine tastings, shop locally owned boutiques, dine at area restaurants, stay overnight, and experience the charm that is transforming Manitou Beach into one of Michigan’s most exciting emerging destinations. |
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Take the 86 Harassment/RAINN “Understanding Sexual Harassment and Sexual Misconduct in the Beverage Alcohol Industry” Survey
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| 86 Harassment is a Women of the Vine & Spirits key initiative dedicated to promoting a safer and more respectful workplace environment in the alcohol/alternative beverage and hospitality industries.
86 Harassment has collaborated with RAINN, the largest anti-sexual violence organization in the U.S., to develop the survey “Understanding Sexual Harassment and Sexual Misconduct in the Beverage Alcohol Industry.” Data drives meaningful change, and your participation will help the industry better understand how sexual harassment and other forms of sexual misconduct may be impacting workplaces, hospitality spaces, employees and guests.
The more voices represented, the more meaningful the findings will be. Your participation will help inform future education, resources and initiatives that support safer, more respectful workplaces across the beverage alcohol and hospitality industries.
The survey is completely confidential, and only aggregate information will be shared with Women of the Vine & Spirits. The survey takes approximately five-minutes to complete. The survey will close Friday, August 21.
Your perspective and experiences are valued. Please take the survey here: https://www.surveymonkey.com/r/LYYQRCT |
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| Check out the official Michigan Wine Gear Store and stock up on all kinds of branded swag featuring Taste Michigan, Michigan Wine Collaborative, Cool is Hot, and Vintage Michigan. From hoodies to hats to joggers and more. We regularly update the shop with new designs and items. Check in often! |
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Promote Your Events with Vintage Michigan
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| We want to help promote your vineyard and winery events!! MWC members who are Vintage Michigan participants are welcomed to submit events at any time for promotion in the Vintage Michigan Event Calendar. These events are shared with the over 4000 Vintage Michigan members. Please FILL OUT THIS FORM or contact Emily with event information, links, graphics, and invitations. |
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Michigan Wine in the News
Check out notable mentions in the media featuring Michigan Wine Collaborative members and promoting the Michigan Wine Industry.
Click Here to Read the News!
*Did we miss an important Michigan wine news story? We love featuring our member wineries! E-mail us HERE! |
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MWC 2026 Board Meeting Invitation
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| Michigan Wine Collaborative is inviting you to a scheduled Zoom meeting.
Topic: MWC Board Meeting
Time: September 1, 2026 10:00 AM Eastern Time (US and Canada)
Every month on the First Tuesday
Please download and import the following iCalendar (.ics) files to your calendar system.
Monthly: https://us06web.zoom.us/meeting/tZAtf-6vrzotHNxf6WWTXMvEfRfCOtdyPy1c/ics?icsToken=DEOStCvBoMOFEEeMywAALAAAAM91pDrdN8by5N-z7q7VXO3Xm6MgOlJAwVBDllVYH8sIRI-w0SrbLKk_fP_E6TSq6LzHicKwK4M3RZcN1TAwMDAwMQ&meetingMasterEventId=2DE_bbJvRz-J2hWTQI-UDQ
Join Zoom Meeting
https://us06web.zoom.us/j/84087711768
Meeting ID: 840 8771 1768 |
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The Michigan Wine Collaborative appreciates support from the following Sponsors and Supplier/Vendor Members:
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| 2026 MWC Sponsors & Donors |
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Are you interested in promotional opportunities for your business? Check out our partnership opportunities HERE!
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